Kevin Franco

Kevin Franco


Quotes:

“Our only competitor is closed-mindedness.”

“Hire smart people and let them be smart.”


Kevin Franco

By Staff Writer

Blog: www.kevinfranco.com

Kevin started Francomedia, his 3rd start up, in 2003 to help companies in solving problems, primarily from a marketing and branding perspective and developed rich narrative environments.

Over the 11 years in business, Francomedia worked for many world famous brands including Safeway, NASCAR, Hewlett-Packard, several NHL Teams, McCain Foods, Mars Canada, M&M’s and Enbridge. Francomedia also helped many local companies grow and expand through their strategic marketing efforts, cross platform storytelling and immersive experiences.

The Francomedia team won many awards for creativity and the execution of their imagination. The most humbling award came from the Alberta Chambers of Commerce which awarded Francomedia with the Marketing Award of Distinction for the best marketing in the province of Alberta in 2010.

Francomedia was acquired in December of 2014 by Mosaic Communications and Kevin is now CEO of Enthrill and is proliferating the distribution of ebooks around the world.

Kevin Talks

Kevin Franco speaks on various marketing topics including; Technology in Publishing, Innovation, The Ultimate Customer Experience, Immersive Marketing, Transmedia Storytelling, Digital Publishing and Brand Development. For more information, send him an e-mail.

Kevin’s previous speaking engagements:

New York, March 9, 2016 - Digital Book World New Paths to Direct Sales (Panel Member)

Calgary, November 16, 2015 - Mount Royal University - Marketing Industry Discussion (Panel Member)

New York, May 27, 2015 - Book Expo America - International Digital Publishing Forum (IDPF) 2015 - Unexpected Data Benefits of Digital Lending, Bundling, Retailing, and Interaction (Panel Member)

New York, January 14, 2015 - Digital Book World - Digital Book World (DBW) Launchpad - Startups You Should Know About That You Might Not (Panel Member)

Frankfurt, October 8, 2014 - Frankfurt Book Fair - Beyond Beta: Publishing Start-ups making an impact in the marketplace (Speaker)

Banff, September 25, 2014 - Banff Venture Forum - Enthrill Investment Opportunity (Presenter)

Portsmouth, September 24, 2014 - Firebrand Community Conference - PackaDRM - The Business Case for Alternate DRM Technology (Speaker)

Calgary, July 14, 2014 - Shad Valley Program - Innovation - the act of merging creativity, inventiveness and problem solving (Speaker)

Banff, September 5, 2013 - Enbridge Records Management Summit - Transmedia Storytelling as a Data Stream (Speaker)

Edmonton, May 25 & 26, 2013 - Words in 3 Dimensions Conference - Alternative Futures in Publishing (Panel Member)

San Francisco, October 25 & 26, 2012 - Books in Browsers Conference - Ebook discovery and sales through traditional bookselling channels (Speaker)

Frankfurt, October 8 & 9, 2012 - O’Reilly Media Tools of Change Conference - Innovators Track - Publishing Innovations in Sales and Marketing (Speaker)

Calgary, July 24, 2012 - [University of Calgary] - Product Innovation and Management Program (Speaker)

Banff, September 21 & 22, 2012 - Alberta Book Publishers Association - Annual Meeting & Conference (Speaker)

Saskatoon, June 14-16, 2012 - ACP’s AGM - Association of Canadian Publishers Annual General Meeting (Panel Member)

Regina, March 27-28, 2012 - SMPIA’s Multi-PlatFORUM - SMPIA’s Multi-PlatFORUM (Speaker)

New York, January 23, 2012 - Digital Book World - Transmedia Development for Publishers & Authors Beyond Acquisitions - Digital Book World (DBW) - Three Hour Transmedia Workshop (Speaker)

Banff, November 26, 2011 - AMPIA - Creating Content for the Film, Television and Digital Media Worlds - Alberta Media Production Industry Association (AMPIA) - Narrative Strategies for Multi-Platform (Panel Member)

San Francisco, November 2, 2011 - StoryWorld Conference + Expo - StoryWorld Conference - Speed Mentor

San Francisco, October 31 - November 1, 2011 - StoryWorld Conference + Expo - StoryWorld Conference - Creating New Business Models: Be Small, Think Big, Move Fast (Panel Member)

San Francisco, October 27 & 28, 2011 - Books in Browsers Conference - Transmedia Storytelling as a way to create unique reading experiences (Speaker)

Calgary, October 21, 2011 - The Alberta Library - The Alberta Library - Netspeed 2011: The Human Side of Technology. Thrillerize: Transmedia Storytelling (Keynote)

Toronto, May 14 & 15, 2011 - CBA National Conference - Canadian Booksellers Association - Launch of Enthrill Distribution’s ebook retail card system Enthrill Distribution (Presenter)

Edmonton, May 7 & 8, 2011 - At The Edge of Print - Book Publishers Association of Alberta - 21st Century Publishing: The Future is Now (Panel Member)

San Francisco, October 21 & 22, 2010 - Books in Browsers Conference - Mixing Transmedia and Digital Publishing to Market a Book (Speaker)

Calgary, March 16 & 17, 2010 - Internet Marketing Conference - Alternate Reality Gaming in Marketing (Speaker)

Calgary, May 3, 2009 - Synergy Network - Immersive Marketing and Alternate Reality Gaming (Keynote)

Calgary, January 6 & 7, 2007 - Home-Alyze National Conference - Creating the Ultimate Client Experience (Speaker)

Niagara Falls, October 21 & 22, 2006 - Home-Alyze National Conference - Rainmaking Marketing Principles (Speaker)

Whistler, October 14 & 15, 2005 - Home-Alyze National Conference - Step by Step Marketing (Presenter)

Calgary, 2002, 2003, 2004 - Home-Alyze National Conference - Franchisee Marketing Strategies (Presenter)

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