Kevin Franco
By Kevin Franco
Blog: www.kevinfranco.com
What do I write here? Obviously, as Chief Creative Officer, you are expecting nothing short of creative, especially from a guy with nearly 20 years experience in the creative industry.
But, copy has never really been my forte though, or has it? After all, my copy has been published millions and millions of times, even when it has said, “Pork Butt Whole Roast”… yep, that gem was mine.
What I bring to the table, what my true strength is, what clients really appreciate is my ability to listen, you know, really listen, …with my ears. I am an information junkie - truth be told, I’m also a creative junkie.
I like to learn, and the more I know about my clients the better I am able to help them grow their business, and that’s what it’s all about folks.
I’m surprised sometimes with the ideas that our team can come up with, and by surprise I mean that in a totally positive way, not like when it’s a bad surprise, I mean the other kind of surprise, the good kind. Like WOW!
Some people find ideas hard to come by. I have found when you surround yourself with some of the best creative minds available, ideas come pretty easy. Picking the right one becomes the task, and when you have a lot to choose from, the right one is always there.
I love this thing they’ve coined “creative” and couldn’t see myself doing anything else for a living. Well, not since my dreams of being a rock star were crushed by Simon Cowell’s cruel words.
Kevin Talks
Kevin Franco speaks on various marketing topics including; The Ultimate Customer Experience, Immersive Marketing, Transmedia Storytelling, Digital Publishing, Small Business Marketing Tactics and Creating Your Brand. For more information on how to book Kevin for your gathering, send him an e-mail.
Kevin has presented at the following conferences:
New York, January 23, 2012 - Digital Book World - Transmedia Development for Publishers & Authors
Beyond Acquisitions - Digital Book World (DBW) - Three Hour Transmedia Workshop (Lead)
Banff, November 26, 2011 - AMPIA - Creating Content for the Film, Television and Digital Media Worlds - Alberta Media Production Industry Association (AMPIA) - Narrative Strategies for Multi-Platform (Panel Member)
San Francisco, November 2, 2011 - StoryWorld Conference + Expo - StoryWorld Conference - Speed Mentor
San Francisco, October 31 - November 1, 2011 - StoryWorld Conference + Expo - StoryWorld Conference - Creating New Business Models: Be Small, Think Big, Move Fast (Panel Member)
San Francisco, October 27 & 28, 2011 - Books in Browsers Conference - Transmedia Storytelling as a way to create unique reading experiences (Speaker)
Calgary, October 21, 2011 - The Alberta Library - The Alberta Library - Netspeed 2011: The Human Side of Technology. Thrillerize: Transmedia Storytelling (Keynote)
Toronto, May 14 & 15, 2011 - CBA National Conference - Canadian Booksellers Association - Launch of Enthrill Distribution’s ebook retail card system Enthrill Distribution(Speaker)
Edmonton, May 7 & 8, 2011 - At The Edge of Print - Book Publishers Association of Alberta - 21st Century Publishing: The Future is Now (Panel Member)
San Francisco, October 21 & 22, 2010 - Books in Browsers Conference - Mixing Transmedia and Digital Publishing to Market a Book (Speaker)
Calgary, March 16 & 17, 2010 - Internet Marketing Conference - Alternate Reality Gaming in Marketing (Speaker)
Calgary, May 3, 2009 - Synergy Network - Immersive Marketing and Alternate Reality Gaming (Keynote)
Calgary, January 6 & 7, 2007 - Home-Alyze National Conference - Creating the Ultimate Client Experience (Speaker)
Niagara Falls, October 21 & 22, 2006 - Home-Alyze National Conference - Rainmaking Marketing Principles (Speaker)
Whistler, October 14 & 15, 2005 - Home-Alyze National Conference - Step by Step Marketing (Presenter)
Calgary, 2002, 2003, 2004 - Home-Alyze National Conference - Franchisee Marketing Strategies (Presenter)
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